RESUME

Account Director, Innovation Kitchen Jan ​2022 - Present

• Responsible for managing clients across company portfolio and building relationships to ensure consistent growth.

• Identifying opportunities and assisting with new business development

• Managing finance and budgets to meet internal targets. 

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Business Director, Rinkled, IN Jan ​2019 - May 2021

• Responsible for business development, negotiating and managing contracts, client communications, vendor management, and driving projects to completion.

• Recent client projects include on-site branding for PWC facilities, website design and development for Accolite, and branding campaign for E-comm Express.

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Business Director, Xeye Studios, IN ​April 2017 - Aug 2018

• Managed client relationships, contract negotiation, developed processes to improve internal operations, and led successful pitches to secure business from new and existing clients that accounted for 25% of revenue.

• Produced internal brand films for KPMG leadership and helped design and develop a custom data visualisation application for KPMG’s clients.

• Managed branding projects for Barclay’s offices across India, including five large scale brand installations, and produced   internal brand film for Barclay’s Employee Value Programme.

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Account Supervisor, McCann, IN Nov 2017 - Sept 2016

​Project Manager Aug 2013 - Sept 2014

• Managed multiple projects including consumer focus group research, creative asset production, media rollouts across print, outdoor, and TV, and communication strategy for client General Motors, along with day-to- day operations critical to the client’s campaigns. Key projects included:

  • Launched campaign for the Chevrolet Trailblazer, which included a unique initiative facilitating bookings through Amazon.

  • Spearheaded the Drive with Care initiative launched by General Motors in 2016, a first-of-its-kind in India, which received recognition at the 2017 ADC and Spike awards.

  • Led launch of Chevrolet’s Beat MCE campaign in 2014, which involved buildingstrong communication channels with key partners, managing photoshoots, and coordinating all aspects of production for multichannel advertising.

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Brand Associate, Leo Burnett, IN​ Sept 2014 - Aug 2015

• Developed and launched over six print campaigns and four radio campaigns for key clients, including DLF Properties,

       Glaxo-Smith Kline, and Indian Express.

• Managed market research and analysis to address brand concerns, media releases, and vendor projects for digital, radio, OOH and TVC across all brands.

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